notes.

you don't need to start w/ no info.
commentary- the intro can be big or w/e.
typefaces carry content.
don't justify.
possibly add a journey for the user... so they can have more fun.
differentiate btwn thought bubble quotes and videos...
they like the 3rd idea.
fill the screen sometimes... w/ popup images or info.
stay away from the gradient.
3rdchoice- white bars going all the way to the edge
3rd choice- have more than just essay and pics.
relate vignelli to modernism and kathy mccoy to post-modernism.
add obvious hierarchy.
if you use more than one font, make sure the x-heights are the same.
CONSIDER DESIGN WHEN DEALING WITH CONTENT!!!
possible visual metaphor..... speaking about modernism and post-modernism.
comparison!!!