type conference

Madison Avenue.


This Conference will focus on typography on multiple surfaces, ranging from packages to sculptures. We will focus on typography that uses dimensionality to convey a single or multiple messages. We will focus on artists and designers that think "outside the page," and encourage stubborn designers/artists to see their work from a different point of view, and push typography to the EXTREME!


Freed eerdekens- Belgian artist.

Fred Eerdekins is a sculptor from Belgium whose artwork manipulates light and shadow. He is quoted to search for beauty in his art and pushes the idea of hidden messages in his work to show us that something mysterious make sense once light is shone on it.
Eerdekins uses typography strictly for simplicity and beauty and does not rely on hierarchy in his messages, nor is he really concerned about the message itself.


Names:
Type in the Round
Multi-D Type
If You Build Type, They Will Come
Type: No Longer Flat
Think Outside the Page

buildin' muh site. :P

Type in the Round

Amanda and I have decided to group together because both of our experiments involve multiple messages on multiple surfaces. We both involve the viewer/user in different ways, but rely on dimensionally for a mixed message.
As a designer, I would pay to go to this conference, because it would give me a better understanding of a mixed message, give me ideas that I may have never thought, and encourage me to look outside the "page." I would learn from the wide range of people attending, and get critiqued by the most unlikely people. This experience would freshen my mind and encourage me to push my typography to the extreme.
Because our audience ranges from designers to marketers to sculptors, the attendees will get a diverse understanding of dimensional typography. We will have very interesting and assorted workshops, and the group discussions will be very diverse.
We may need to narrow down our audience, because there might be some confrontation between sculptors and designers, or because both professional designers and professional sculptors may not want to hear each other's POVs. However, if you go to a conference, you probably want to learn. We also should narrow down our topic to 3 dimensional works that encourage interaction.




This is before I add color and before Amanda and I decided to pair up.

semantics

Concept map

This isn't final obviously, I just created a brief idea of what order I was hoping to use.

Final. TYPE EXPERIMENTS!!

website process

Notes:
add a title damnit.
dont move content around
boxes closer and taller for more space for content.
background.. space between squares should be smaller.